Hi Enni, how are you? Where are you currently located?
I’m good, thanks. Currently at home in Ruka. It’s a good place to charge your batteries before the end of the season trips and at the same time a great spot to be in no matter what kind of terrain I want to ride.

Sounds like a good place to call home. How’s your season been so far and what plans have you got for the rest of the winter?
The season’s been alright so far. The beginning of the season was spent competing and preparing for the Olympics. The comps went alright, and I’ve had a good vibe riding throughout the whole season so far.

“In my opinion, I think there’s already been a shift towards the better within the sports community”

For the rest of the season, I’ve got a few filming trips planned up to the north of Norway. I haven’t been able to travel up there for a few years now because of covid so Ii’m looking forward to that a lot. We’re shooting a project with Vans [https://whitelines.com/brands/vans] up there and then I’m also filming some bits in between for my own video project.

Sounds like a good way to end the season.
Definitely.

I read an interview with you a while back where you expressed your thoughts on the Olympic Games. Amongst other things, you mentioned your concerns about how the human rights issue in China only became a more widely discussed topic on the eve of the games and as the comp was already underway. How do you wish the Olympic committee would address issues like these in the future?
The biggest responsibility here is of course on the Global Olympic Committee and their board of directors, to which, for example, the Finnish Olympic committee has no influence, which is crazy! The Global Olympic committee should definitely take into consideration issues related to human rights and climate change, especially as the latter affects the future of winter sports immensely. I wish that the national Olympic committees would be able to have a say in things and affect the powers higher up because it’s clear to me that issues like these are taken far more into consideration on national levels than they are on a global one.

How do you think other winter sports enthusiasts could be able to help steer things in the right direction when it comes to climate change?
I wish that all snowboarders and skiers, including all the other winter sports athletes and people in general who feel passionate about winter sports, would do their part when it comes to saving the winters because without winters we won’t have these amazing sports anymore. Winter sports themselves aren’t always the most climate-friendly activity, so all the more reason for us to do something about things and help change the disciplines to take a more sustainable direction.

“No one has to be perfect in order to spread the message about climate change”

Everyone can think about what they could do as individuals to help make a change for the better and then build up the courage to convey the message to others. No one has to be perfect in order to spread the message about climate change. And it’s also important to remember that your political influence and voting is one of the biggest things you can do on behalf of the climate. It’s within politics that all the big decisions are made but big businesses have a lot of influence in the matter too. Big corporations can make the decision to be at the forefront of things and thus affect people to change their consumption choices, or vice versa, consumers can affect the corporations with their individual consumption choices.