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Please Make Space | Northwave & Drake Drop Their Inaugural Women’s Team Project

Northwave & Drake Comin' in HOT!

With a growing range of women’s specific products and an exciting new team stacked with rippers of the fairer sex, Northwave and Drake are putting their money where their mouth is when it comes to supporting female snowboarding.

Global Team Manager and El Capitan of the Rusty Toothbrush crew Alex Stewart has spent the past year putting together a Northwave & Drake women’s team. After seeing Sophia Schroll and Paula Benito ripping the glacier in Zermatt, he knew those had to be the first two ladies he would sign to the squad.

Crew Luvin’

Please Make Space (PMS) is a call to arms for ladies in snowboarding, a request for an equal slice of the pie and a visual statement of just how rad it can be when they’re given a chance in the spotlight.

Women have spent far too long fighting for scraps of the snowboard industry, the time has come for drastic change. “You can’t be what you can’t see” is a quote that although slightly cheesy, holds more than a grain of truth. Projects like PMS are essential in this uphill battle for inclusivity and equality within snowboarding, they’re giving opportunity and visibility to women in a way that’s been neglected for years.

Paula Logging Some Hours on Board

Northwave and Drake may have been late to the women’s snowboarding party, but they’re sure as hell joining in style.

Featuring: Paula Benito, Sophia Schroll, Federica Scampoli and Veroniqi Hansen.

Filming: Chiara Grisorio, Federico Grego, Alex Stewart

Editing: Alex Stewart

Make sure to check out the full women’s collection here.

Locked and Loaded

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